Project details
The social enterprise which is Don’t Drop the Mic (DDTM) is a unique concept of entertainment that started as a weekly live event. It has since expanded to radio and education.
With plans to build its digital presence, we worked on a an event that provides a platform where performing artists across all disciplines can co-exist, co-create and realize their dreams through improvisation and live performances.
We worked with DDTM on developing a strategy for its digital-based content. These included a range of comedy and music based content as well as podcast to help connect with its growing millennial and generation Z audience.